Our Work
Pharmacy Association of Saskatchewan
As part of our total rebranding of the Pharmacy Association, we were asked to create a new website, including guiding the site planning and content development. Two distinct audiences needed to find the information they were looking for with ease: pharmacists and patients. The site gives pharmacists much information, but also facilitates their yearly membership renewal, and provides member-only documents and privileges. Patients are given health information and a thorough overview of services available from their pharmacist.
“The need to be right all the time is the biggest bar to new ideas. It is better to have enough ideas for some of them to be wrong than to be always right by having no ideas at all.” Edward de Bono